This morning I was greeted by an email from eBay. Apparently, I could get treated like a princess with amazing deals on purses, netbooks, luxury watches, women’s trainers, baby clothing, engagement rings, undies, lego and a disney bathrobe and slipper set.
Now, I was under the impression that these email whodyamaflits were in some way based on your previous online activity; that the recommendations were tailored to your specific purchasing or searching habits. Considering the fact that I last searched eBay for a cheap pair of riding boots and high-vis bicycle tape, I’m guessing that their tracking technology isn’t going to pose any immediate threat to the Pentagon.
For all the likelihood that these emails were going to lead to me actually buying anything, they might as well have recommended beard trimmers, an angle grinder, an eat-yourself-fat casette course and a set of wing mirrors.